CASE 001 / BRAND + CONNECTED OPERATIONS

GLADYS
NAIL BRANDS.

Brand identity, campaign creative and connected salon operations across two live businesses.

001

SCOPE

Brand directionSocial creativeSquare POS + analyticsCustomer SMS + email campaignsSquare Teams + payroll readinessFresha booking + gift cards

THE BRAND
RUNS THROUGH
THE BUSINESS.

ATEN connected the public-facing brand work to the systems behind it: sales visibility, customer data, campaign follow-up, staff onboarding, time tracking, direct appointment booking and gift cards.

CONNECTED PLATFORMS

SquareFreshaInstagram

@glaydnailspa_↗@gladysnailsalon↗

ATEN / CORE TECHNOLOGY

OpenAIChatGPTNext.jsReactReact NativeExpoTypeScriptJavaScriptNode.jsNestJSPythonPostgreSQLMongoDBAWSMicrosoft AzureVercelGitHubDockerStripeUnreal Engine 5C++BlenderCursorTripoMixamoPixabay